Our work

NatWest

Inside Media supports NatWest with the release of its annual student debt report, as well as various new product and service launches through the year.

Inside Media analysis the contents of the report to find the strongest angle for the media. Working with SWNS, the best story is then released to the UK media, achieving high profile coverage and exposure for NatWest each time.

To generate maximum coverage, Inside Media also finds the case studies to tell the story to bring the issue to life.

NatWest also tasked Inside Media with the launch of its Image Cards, where the public can have their favourite pictures as the image on their bank cards.

The story appeared in newspapers and magazines generating widespread awareness of the new product.