Our work
Morning Advertiser
The Morning Advertiser is the top pub trade newspaper.
Inside Media was approached with the task of promoting the paper and its 'expertise' in the pub trade to the mainstream media.
Inside Media used the first anniversary of the smoking ban (1st July 2008) as a hook for the Morning Advertiser to talk to the media.
With the help of our sister research company OnePoll, 2000 members of the public and 300 pub landlords were questioned and a story was put out offering interviews with the editor of the paper.
As a result, coverage for the paper and its editor Andrew Pring, was achieved across GMTV, several national newspapers, radio and regional press.