Arran

Arran Harpers Wine & Spirit, The Herald, Mail on Sunday

Arran Distillery is the producer of award-winning Scottish whiskies.

Based on the Isle of Arran — dubbed by many as Scotland in miniature — the brand celebrated its 15th anniversary in 2010. Arran recruited Inside Media to support this landmark event and all forthcoming activity with the aim of raising brand awareness within consumer media.

Highlights include excellent coverage for the 15th anniversary celebrations and an announcement that the distillery is to double its production following a successful outlook in the market despite a difficult economic year.

Ongoing PR support includes:

  • Product placements
  • Contributing to specialist and consumer interest features
  • Business news — supporting key corporate objectives
  • Submitting commentary on trade issues
  • Enhancing events and specific activity
  • Support for award wins
  • Profits of the business and key people

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Inside Media and 72 Point have proven that they can secure the coverage that we previously had not been able to achieve. The team works closely with us to make sure that they are developing stories that are not only newsworthy but also clearly communicate our brand messages. They deliver a good return on our investment which us increasingly important in today's environment”Laura Hardy, Communications Manager, Continental Tyres

We are really impressed with the amount of coverage we’ve received from working with 72 Point and Inside Media. Holy Cow! sauces have been in many national newspapers, on the BBC – radio, online and on TV! A very successful first project, and we’ll definitely be looking to work again with this team”Anu Bhandari, Founder & Managing Director Holy Cow!

Over several years Inside Media has provided outstanding support to the NACM and the cider industry. Their work has done much to ensure our objectives are being met,if not exceeded.Henry Chevallier Guild Chair of the National Association of Cider Makers”

Inside Media is much more than a regular PR agency. Their approach to achieving good results is intelligent and targeted. The clients’ objectives are never compromised and the overall aim is always to gain a worthwhile news stories rather than routine column inches.”Joe Keohane, Director Sharp's Brewery

Over the 3 years that we have worked together, Inside Media have become a vital extension of our marketing department. They work with great enthusiasm and creativity, and they know our business as well as we do, which enables them represent us as effectively as possible.”Rob Oakley, Brand Manager Kettler GB